A fiery movement that empowers girls to embrace honesty, passion, and struggle.

The Just, Girl. Project began as a crowdfunding campaign for Ilana Harkavy, a Los Angeles-based singer/songwriter, to raise funds for her girl power pop EP. Simultaneously, we aimed to build a bold social media following and develop empowering content to inspire the community. Our newest endeavor has been to promote the online store, which features beautiful inspirational illustrations and to build the newsletter and publication.


Branding (Logo Design, Graphics)
Run successful Crowfunding Campaign
Music Video Production
Original Content Creation (Graphics, Photography, Video, Illustration)
Blog Management
Instagram Account Management

Twitter Account Management
Facebook Account Management
Copywriting + Optimized Posting
Real and Relevant Follower Growth
Accounts Engagement
Media Relations
Video Promotion


We raised over $28,000 for JG and produced a successful music video to raise awareness about eating disorders and promote body positivity. But more importantly, we’ve created a global movement to empower girls to be authentic and tenacious. The Just, Girl. Project has been featured on many respected media outlets including Huffington Post, NPR, and MIC. JG’s fan base exceeds 600,000 followers. Our music video has garnered over 100,000 organic views. The brand is well-respected within the girl power community, followed by brands like Ipsy, The Girl Scouts, I am That Girl, and Makers Magazine. We launched an online store, newsletter and publication focused on self-care, mental health, relationships, body image and more! The Just Girl Project Book will be in stores December 2021.